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Integrated Marketing
for the Live Web

PowerMarketing has a combination of capabilities that make it unique

PowerMarketing is a ground-breaking platform for monitoring and interacting in real-time with your website visitors that delivers true live and unlimited interaction

download the PowerMarketing® Product Sheet

PowerMarketing® tracks each user individually to the millisecond as they move through your website and knows exactly what they are focused on and what actions they are taking.

With PowerMarketing® you have a live and persistent bi-directional connection to the user and you can decide to push content to each specific visitor whenever you think it’s appropriate, controling the amount of density applied to visitor interaction. That’s powerful!

Turning an anonymous visitor into an engaged buyer is a lot easier if you know who they are and what they like.

By establishing specific business goals through website navigation patterns and behaviors, appropriate actions can be triggered in real-time, automating the process of conversion and raising the engagement value.

powermarketing®
IS THE FIRST AND ONLY PLATFORM THAT SHIFTS THE BALANCE OF POWER ON THE WEB FROM THE ANONYMOUS CROWD BACK TO THE
WEBSITE OWNER

BY ALLOWING TRUE REAL-TIME MONITORING, INTERACTION AND AUTOMATION WITH WEBSITE VISITORS JUST LIKE IN A BRICK-AND-MORTAR STORE.

PowerMarketing® makes real-time CRM a reality, and provides truly personal engagement abilities. Realtime® enabled CRM will revolutionize Inbound and Outbound Marketing because it adds a real-time capability to CRM solutions, enhancing the information we know about all and any visitor in real-time.

See our TMN Case Study
Try it Start using PowerMarketing® now!

At the end of the day an effective digital strategy should be measured against business objectives and performance indicators.

There are three main strategic business vectors that are able to leverage PowerMarketing’s capabilities.

POWERMARKETING’S INTEGRATED MARKETING MANAGEMENT VISION ILLUSTRATES SOME OF THESE INNOVATIVE COMPETENCIES, TURNING MARKETEERS INTO POWERMARKETEERS.

Context information induction

PowerMarketing’s vision is highly granular, down to one-by-one visitor live information, including visitor connected presence and behavior monitoring, such as navigation patterns, conversion funnels, visitor type and selected data.

Humatization VS automation

PowerMarkerting’s multimedia interaction capabilities – image, video, sound, chat - give human operators the right tools to pick and choose the accurate time, mode and amount of density applied to visitor interaction.

3rd PARTY INTEGRATION

PowerMarketing’s integrated marketing vision understands the need for cohesive synergies between platforms.

360o
Retargeting

THE DIGITAL ECOSYSTEM COMPRISES AN INTEGRATED AND SEAMLESS PRESENCE OVER WEB, MOBILE AND SOCIAL.

PowerMarketing® features not only retargeting abilities through detection of visitor disconnection but also the capability to follow the visitor over multiple channels.

Try it Start using PowerMarketing® now!

Main Features

  • Granular one-by-one visitor connected presence and behavior monitoring, including navigation patterns and conversion funnels
  • full duplex interaction abilities, such as operator or visitor initiated chat, voice, sound, display, video-interaction
  • pre-defined or on-the-fly customized and personalized multimedia content push to visitors, with the ability to automate based on rules and conditions
  • campaign tracking for complete focus and tracking of ad campaigns originated visits
  • full support for client-side interaction elements customization based on web design standards
  • live visitor context information induction, to allow visitors to know how many other visitors are currently viewing the same website content
  • powerful automated actions through rules-based engine, with flexible yet easy configuration
  • automated rules may include conditions for visitor specific data obtained from external systems, allowing for virtually unlimited flexibility
  • straightforward automation metrics visualization
  • integration with external systems for improved live visitor data availability
  • re-targeting abilities through the detection of visitor disconnection - exit-2-email, exit-2-call, exit-2-sms and exit-2-integration
  • ability to trigger actions based on external systems input - interactive content push
  • ability to retarget visitors outside the website through affiliate publisher networks

Clients & Partners

We currently provide Realtime® Solutions
to an esteemed group of companies.